Sunday, 16 October 2011

Rob Ryan & Victorinox

Swiss Knife manufacturers Victorinox have teamed up with Rob Ryan to help publicize their remake of the no.1 rated gadget of our time. They make the casing out or reformed pulp which is environmentally cool in my books. Rob Ryans illustrations have always been my favourite kind - stencil cut from paper, in his own words "strips the work down to its bare essentials"

I picked up the recent free package from 'Don't Panic' whilst in Rough Trade and it included a piece of the promotional material. Best free package in a while with some nice 20/20 poster from ministry of sound and a full fold out poster of 20 years of K publishing. Read the article at Creative Review